i-Scream Media’s booth at Edutech Asia | Photo by i-Scream Media
AI and edtech company i-Scream Media (CEO Ju-Hwan Heo) has taken an aggressive step toward global competition by showcasing its AI-based education solutions at Edutech Asia 2024, Asia’s largest educational technology exhibition, held in Singapore from November 6.
To highlight Korean educational innovation, i-Scream Media set up the largest booth at the exhibition, featuring tools like ThinkerBell, Classtool, the curriculum-integrated quiz solution MINIBOOK, the AI teacher support package AI Box, the coding robot TrueTrue, and the AI digital drawing solution ART BONBON from its group company, i-Scream Art.
Among its showcased products, ThinkerBell, Classtool, and ART BONBON drew particular attention. ThinkerBell is a platform that enhances classroom engagement by providing quizzes, discussions, and games. It helps teachers increase student participation and improve lesson quality. Classtool allows students to easily engage in lessons using devices and online tools while supporting teachers in effectively utilizing various teaching tools.
The AI-powered drawing solution ART BONBON from i-Scream Art captivated visitors by offering psychological analysis through drawings and real-time online art education. ART BONBON introduced its AI Mind Screening Test at this exhibition, analyzing students’ drawings to understand their psychological and emotional state.
During the exhibition, i-Scream Media held business meetings with representatives from government and educational institutions from over ten countries, including Singapore, aiming to expand its global network. Through these meetings, i-Scream Media plans to strengthen partnership opportunities in Southeast Asia and beyond, broadening the global impact of its educational solutions.
i-Scream Media also actively participated in key exhibition programs, including panel discussions, fireside chats, and roundtables, sharing insights on Korea’s digital education innovations and the educational applications of AI with the global community. At the panel discussion and fireside chat, John Daewon Kee, Head of Global Business, emphasized the importance of providing the content students and teachers need in digital education and the role of AI in creating customized content through accurate diagnosis and understanding of students.
In the roundtable session, Min-Chul Shin, Head of Strategic Planning, discussed the possibilities and ethical considerations of integrating AI with education, highlighting the innovation and social responsibility embedded in Korea’s educational solutions. The discussion included how AI can enhance educational interactions between teachers and students while addressing privacy and ethics issues. Attendees noted Korea’s competitive AI educational infrastructure and expressed interest in ways to help teachers understand and apply advancing technology in classrooms.
John Daewon Kee, Head of Global Business, stated, “This exhibition allowed i-Scream Media to showcase and market solutions capable of succeeding in the global education market. We plan to continue leading the global market with ongoing R&D to develop international products.”
Through this exhibition, i-Scream Media is accelerating its entry into the global edtech market. It aims to leverage its experience and success in Korea to strengthen its presence in international markets.
Pangyo Techno Valley is a global integrated R&D hub focused on IT, BT, CT, and NT, integrating Research (R), People (P), Information (I), and Trade (T). As Gyeonggi-do’s representative innovation cluster, Pangyo Techno Valley was established to secure national new growth drivers such as technological innovation, human resource development, job creation, and enhancing international business competitiveness. As of 2023, 1,666 companies employ 78,751 people, and it has positioned itself as the most innovative hub in South Korea, with sales amounting to 167.7 trillion KRW (125.5 billion USD).
Furthermore, the Techno Valley Innovation Division of the Gyeonggi-do Business & Science Accelerator (GBSA) holds monthly events such as the Pangyo Evening Meet-Up, Pan-Pan Day, and the Pangyo Startup Investment Exchange “In-Best Pangyo” to maximize the value of Pangyo Techno Valley. They also support the Pangyo Overseas Promotion Program, which publicizes information about Pangyo’s companies, products, and services to domestic and foreign investors and the media, thereby facilitating foreign investment.
